August 1, 2013
In the world of SEO, website content is arguably one of the most important elements of your online marketing strategy. Google and other major search engines rely on keyword-rich content, in order to connect you to those seeking your products and/or services. This has led many to spend significant time and money on writing clean, original website copy.
Protecting Your Website Copy from Content Theft
Sadly, there are those out there who, for a wide range of poor excuses , continue to copy and paste content onto their websites. Not only is this professionally-insulting to those who took time to write original content, as well as those who hired an SEO-savvy copywriter, but it also can be detrimental to your website score and page rank. Fortunately, there's a fast and easy way to find out if others are using your website content.
Copyscape: The Effortless Way to Protect Your Original Content
- Helps instantly identify duplicate pages
- Search for complete pages or partial content
- Protect the integrity of your online intellectual property
- Ideal for writers, publishers, marketing directors, editors
- A must-have for all new & accomplished webmasters
- Free and premium versions available to all
Prior to the advent of Copyscape, users had to mind-numbingly search endless blocks of their own content, to determine if it was being used by competitors. This changed in 2004 when the beta version of Copyscape was introduced to the public. Today it is the undisputed duplicate content detecting software, used by millions of writers, corporations, publishers, webmasters and others the world over.
See if Others are Using Your Site's Content
Regardless of whether you personally wrote the content for your website, or hired a professional website content writer, no one but you has the right to benefit from it. With Copyscape, you can quickly scan the entire web for duplicate pages, to protect your page rank and good name.
Verify the Uniqueness of Your Web Content
One of the most important aspects of a successful SEO campaign, is engaging original written content. In addition to ensuring no one is using your copy, Copyscape also allows you to preview new content before going live. This makes it easy to validate the originality of what you've written, while protecting you in the event others try to claim it as their own.